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February

voice broadcasting service

Voice Broadcasting Tips for Lead Generation

February 21, 2018

What is Voice Broadcasting?

Voice broadcasting is a way to broadcast the pre-recorded message to thousands of humans at a time. it could be a precious marketing tool for appointment reminders, event promotion, product or service information, telephone surveys, discount & offers & more.

Voice Broadcasting for lead generation

Lead generation is always a hard challenge for corporations. There are numerous approaches to get leads. however, voice broadcasting gives a unique kind of lead generation that gets prospects calling you rather than you making cold calls. in case you use the strength of voice broadcasting in a proper manner, you’ll get the results.Use voice broadcasting campaigns to reach clients which could assist increase income, create leads and increase message deliverability. Hence Voice Broadcasting is the Leading Generation.

Define Your Goals

  •  The number of responses you need
  •  The number of customers you want to generate
  •  Who will hear your voice message
  •  Is your message useful to the target audience

Target Audience

before delivering your voice broadcasting campaign, you must define who you are concentrated on. The goal is to connect with humans and enterprise which have a great chance of being interested in your product, service, or the information you are about to offer.

Create Personalized Message

  •  Start your message with your introduction
  •  Mention your unique & clear information
  •  Include a clear call to action like “to speak with me, press 1 now”

Encourage Response

With voice broadcasting campaign, you could inspire or allow the clients & audience to have interaction along with your message & respond instantly. it is a superb manner to keep our recipients engaged. Getting a reaction is a key to a successful lead generation.

So, voice broadcast is a powerful & simple way to deliver your message with a maximum feasible attain and encourage people to take your desired action which will increase your response rate. Hence you can improve your business sale by using voice broadcasting service.

Business, Email Marketing

Maximize Email deliverability to improve business growth

February 20, 2018

You’ve probably read all the tips about subject lines, open rates, engaging content, powerful CTAs, and strategic email landing pages. But let’s take a big step back and look at the picture from its most foundational level — email deliverability. To Maximize Email deliverability to improve business growth, you need to be familiar with these  tactics

Maximize Email deliverability to improve business growth

Maximize Email deliverability to improve business growth

Prime your IP for success.

The job of ISP filters is to defend against spam emails. How do you tell these filters that your IP is valid and trustworthy?Start an Email Marketing campaign by sending small batches of emails.

Implement a sender policy framework.

A sender policy framework or SPF increases your trustworthiness in the eyes of the receiving email server. The server can cross check the domain name against the associated IP address to make sure that it is legitimate. If you don’t have an SPF in place, your emails might be rejected.

Check your sender reputation.

The biggest reason why your emails are not delivered is due to a low sender score. ISPs automatically reject any emails that fall below a certain score.

Return Path produces sender Score. Sender Scores assigns a number to every outgoing mail server. The score is calculated by using traditional email metrics such as unsubscribes and spam reports.

Stick to a consistent send schedule.

One cause for lower sender score and IP rejection is random and erratic broadcast activity. If you are not maintaining a regular schedule with your emails, it creates sending spikes. Do your best to stick to a consistent email sending schedule.

Check feedback loops.

Most major ISPs provide feedback loops, in which the email sender can gain information from the recipients who have complained about that sender’s email. Complaint Feedback Loops or FBLs.

Filter contest entry email signups.

The worst email lists are created from giveaways or signups. People, true to their nature, will attempt to enter multiple times using invalid or nonexistent email addresses. They don’t care about getting on your email address list; they care about a chance to win a free iPad mini.

Send emails at just the right frequency.

Too many emails can burn your subscriber list. Too few emails can kill your revenue.

So what do you do to Maximize Email deliverability? You send just the right number of emails. The only way you can find that perfect number is by thoroughly testing, which isn’t easy. Plus, it takes a long time, during which time you might make some mistakes.

Use branding in your “from” name.

Using your brand’s name in your “from” line will help to reduce spam complaints. Increasingly, some companies use a front person, an individual, to head up their email marketing in order to improve business growth and  give it a more personal feel. You can still use this approach. Just add “from” after the individual’s name.

 

Mobile Marketing

Virtual Receptionist Service Benefits for Organization

February 20, 2018

A virtual receptionist can be a cost-effective way that your small business get the best customer support without the added cost of more employees. Most small businesses are just that, a smaller company with very few employees or just one person. It may not be financially possible for small businesses to hire a full-time secretary or receptionist to handle the day-to-day calls. The customer service department is typically the first line of contact a customer has with a business. Unfortunately, small businesses aren’t usually able to afford full-time receptionists and customer service reps. This is where a virtual receptionist comes into play. A virtual and secure phone system for business can be a cost-effective way for small businesses and startups to get access to better customer service without breaking the bank. 

The benefits that a lot of companies witness when they use a virtual receptionist for their business : 

1. Save Money On Customer Service

They are able to handle a high volume of calls that are coming into your company at one time. You won’t have to worry about paying for vacations, sick days and other payroll overheads that come with having a full-time receptionist on staff. Rather than hiring a full-time receptionist to handle your business calls, you can use a virtual receptionist at a fraction of the cost. 

2. More Time to Focus on Work

If the company does not have an onsite secretary they can find them being pulled away from important tasks to answer the phone. Studies have shown that once you are distracted it takes a while to get back on task and back into that work mindset.  A virtual receptionist can alleviate the constant interruptions you face in your day to day work allowing you more time to focus on what is important to you, your business.

3. Always Calls Are Answered During Business Hours

With a virtual receptionist, you never have to worry about the receptionist going on break or on vacation. Phone lines will always be answered during the hours of operation.Hence Businesses typically find it an issue for their phones to be answered by someone Mon-Fri between 9 a.m and 5:30 p.m. Due to workers going to lunch and bathroom breaks. When receptionists go on vacation. You’ll have to hire a temp to fill in the gap, which can cause issues. Since he or she is unfamiliar with your company products and services. 

4. Better for Managing Time 

If you don’t have an on-site receptionist, you’ll locate that the usage of a virtual receptionist. It is very beneficial on for your time. In place of being tied to your desk or smartphone, you could have your calls taken for you. In the course of the day, you could get hold of notices with messages. So you can stay in touch with what’s been happening.

Email Marketing

5 Amazing Effective Lead Nurturing Tactics

February 20, 2018

An increase in Sales opportunities of more than 20% targeted content with lead nurtured.

Using targeted content for lead nurturing could seem obvious, however, it’s one thing that marketers area unit fighting. Last year Forrester analysis reportable that thirty third of B2B marketers cite. Targeted delivery of content delivering the correct content, to the correct folks, at the correct time. As their biggest lead nurturing challenge.

There are a few prerequisites for using targeted content for lead nurturing. First of all, you need to understand each of your unique buyers. Of course, you then need to create an assortment of targeted content designed to nurture each of your personas based on their interests, goals, objectives, and marketing triggers. Lastly, you need to have a marketing automation platform in place to help you identify, segment and target your unique buyer personas as you scale your inbound marketing strategy.  

Multiple Touches

The prospects receive an average of 10 touches from the time they acquire a client until they need to be closed the client. in step with a research study from Demand info, 49% of marketers have but 5 touches in their lead nurturing program. you would like to revamp your strategy if you constitute this class.

Hence, it’s necessary to possess multiple channels to attach to your audience. A lot of they fathom your product, or a lot of queries you solve that they need, the more practical the lead nurturing strategy. additionally, to email ways, the prospects will use social media, blog posts, and direct email to nurture prospects into customers.

Personalized Emails

It is also seen that personalized emails create a much better impact than sending generic emails to the customer base. Even with the social media in today’s times, several research studies still believe that sending personalized emails is the most effective tactic for lead nurturing. The former generates six times more revenue than the latter.

Following are the ways in which you can personalize your emails:
● Sends triggered email when someone downloads your content
● Clicks any link is given in your email
● Visits a specific page on your Website or show a high level of engagement on your page

Offline Marketing

On the whole, inbound marketing is a digital discipline but, depending on your buyer personas, sometimes the box you need to think outside of is the computer monitor.

Consider integrating traditional marketing tactics like direct mail and phone calls into your lead nurturing routine. As marketing moves further and further online, old-school tactics like these can work to stand out and separate yourself from the competition. But tread lightly. As we’ve mentioned, outbound tactics can be expensive and off-putting, and only work well when used very thoughtfully and strategically.

Timely Follow-ups

Research says that there are more chances to convert the customer in the first five minutes. After visiting your content than it is after 30 minutes. A quick follow up is required, but most organizations are still not acting quickly.

Automated lead nurturing can help you reach your target audience, but it is necessary to also make a phone call or send a follow-up email to convert your inbound leads into qualified sales opportunities. Calling a lead right after a Website conversion gives you the best chance of converting your lead.

Marketing

How Marketing Automation is Useful For a Business?

February 16, 2018

Marketing automation can be useful in helping sales and marketing teams do their jobs more effectively so they can reach their goals.

What is marketing automation?

Marketing automation is the use of software to deliver personalized messages to customers and leads. The software allows you to create a dynamic series of messages to send to your contacts. The message a person receives is decided by factors you specify, like what their spending habits are, where they are in the buying process, and past interactions they’ve had with your site.

Delivering content that’s tailored to a person’s needs and interests helps build stronger relationships which, in turn, can help increase conversions and revenue. Marketing automation can help you accomplish all these things while streamlining your operations at the same time.

In the broad scope of things, marketing automation incorporates several different aspects of marketing and business development, including email marketing, content development, conversion rate optimization, and lead generation.

The benefits of using marketing automation

By far, one of the biggest benefits of marketing automation is that it used to sales and marketing teams work more quickly. People love personalized content; sending out personalized emails generates six times more revenue than sending non-personalized emails. But manually sending out customized messages to contacts simply isn’t practical. Marketing automation platforms handle the mundane and repetitive work that goes into delivering personalized content, giving sales and marketing professionals more time to focus on things that are more interesting and challenging.

Not only does marketing automation make it simple to deliver messages, it makes it easier to figure out where people are in the conversion process. Marketing automation programs generally have a lead scoring quality which helps users quickly identify which leads are the most sales-ready.

One of the most common reasons why businesses consider using marketing automation in the first place is because they want to improve their conversion rates and revenues. Marketing automation is a way to encourage customers to stay engaged longer, making it more likely they’ll stick around long efficient to convert. On average, companies that use marketing automation have 53% higher conversion rates and an annual revenue growth rate 3.1% higher compared to companies that don’t.

For products and services with longer conversion cycles, marketing automation can also used to speed up the process. In one example cited by VentureHarbour, Thomson Reuters was able to reduce their conversion time by 72% by using marketing automation software.

What applications are there for marketing automation?

While marketing automation has several different applications, email messaging and lead generation/nurturing are among the most common.

Yes, email is still relevant as a marketing tool. While it’s easy to say things like “Everybody’s on Facebook/Twitter/Instagram,” it’s simply not true. However, most Internet users do have at least one email address. Email inboxes also tend to move at a slower pace than social media feeds, giving you the best chance at making a direct connection with your contacts. There’s a multitude of ways marketing automation can be used with email:

  • Welcome messages
  • Product retargeting
  • Abandoned cart reminders
  • Personalized product recommendations

And that’s just to name a few.

Many companies use marketing automation to solicit feedback from their contacts, regardless if they’ve converted or not. Whether it’s by sending out surveys or asking people to send comments directly to them, the information they garner can be extremely precious in guiding changes that will help improve their revenues in the long run.

Given that personalized emails generate so much more revenue than non-personalized emails, marketing automation can be an impressive way to nurture your leads. According to Marketo, about 50% of leads in any system are not ready to buy and nearly 80% of all new leads will never become sales. With marketing automation, the goal is to give people something of value when they need it most so that they’re more likely to convert. Effective lead nurturing generates 50% more sales-ready leads at a 33% lower cost. Nurtured leads also tend to make larger purchases than non-nurtured leads.

Marketing automation platforms are also often commonly used to supervise social media campaigns, create landing pages, and conduct ongoing A/B testing.

More more information, you can check:- Rccess, Mailcot and Telcob.

Marketing

Three Things to Include in Your Marketing Automation Implementation Plan

February 14, 2018

When you’re trying to create a marketing automation implementation plan, there are a few stuff you need to preserve in mind. Even earlier than selecting a platform, you may outline your implementation plan if you want to make certain which you choose a marketing automation platform that suits your desires and meets the necessities set out in your plan.

A marketing automation implementation plan is a great way to see what you need to get out of a advertising and marketing automation platform, what are your desired features as compared to your “nice-to-haves,” and it lets you break down the process into digestible chunks. in case you’re ready to begin developing your advertising and marketing automation implementation plan, make sure to consist of these three things.

Keep your CRM and marketing automation platform in sync

There are several options to select from in terms of preserving your touch facts in your CRM and advertising and marketing automation platform updated. if you have already got a CRM, you could integrate your CRM with the platform and preserve records synced thru the combination; you could do manual uploads from your chosen CRM often; or you could pick a platform that has both advertising and marketing automation and a CRM.

Instead of getting a separate platform in your CRM and your marketing automation and wanting to worry approximately retaining each, believe having each in the same place.Selecting a platform with each a built-in CRM and Marketing automation abilities allows you to hold all your records centralized in a single area and relieves you on the headache integrated to manage accounts and preserve integrated both of them up to date.

In the end, so long as your data is kept updated anyplace it is stored that is what goes to make all of the difference for the people at the front lines who need the most latest data. So, while there are alternatives for retaining data synced, having the CRM built into the advertising and marketing automation platform is the high-quality manner to assure your data is continually up to date.

Consider leveraging multiple channels

While you think about on-line advertising, or advertising and marketing automation for that matter, you possibly right away think about e-mail. And, yes, e-mail is a major communication channel you could leverage in marketing automation however it’s no longer all of your limited to.

There are many different channels that include the right advertising and marketing automation platform, and you have to consider including them in your marketing automation implementation plan. Do you have got an older audience that is predicated on phone calls? add voice broadcasting on your plan. want to leverage the recognition of text messaging? add SMS advertising in your plan. The automation era to be had is so tremendous which you shouldn’t restrict your self to one or two channels. alternatively, look for a platform that allows you to use multiple channels depending on user preferences and movements. those channels need to work together and talk to each other to ensure communications are sent out through the right channel at the proper time. Multi-channel automation is a effective tool that would permit your organization to offer your contact really personalized messages.

Start small and scale

While creating your advertising and marketing automation implementation plan, it’s important to recognise there will be a learning curve and you’ll need time to realize the platform earlier than being capable of leverage all of its capabilities (until your selected provider offers a controlled carrier alternative). think of a few basic campaigns you may try:

  • Creating a newsletter for your contacts
  • Automatically wishing your contacts “happy birthday”
  • Having a responsive landing page for contact inquiries
  • Setting up reminder emails if contacts don’t open them after so long.

Once you’re relaxed with the technology and have seen what it is able to, you could take the subsequent steps towards developing extra complicated campaigns which can be applicable exactly to the needs of your organisation. So, while creating your plan, make sure to plan for the learning curve and pick out a platform so as to can help you scale are you become more secure with the technology.

voice broadcasting service

Voice Broadcasting Service: Web based automated voice messaging system

February 13, 2018

Brief introduction to Voice broadcasting service

Voice broadcasting is a popular method for direct marketing of your business. Voice broadcasting service is an efficient and cost-effective way to deliver appointment reminders, promote events, conduct surveys, automate customer alerts, and more.

At once you can broadcast telephone messages to hundreds and thousands of call recipients. Both commercial and community applications are under this technology. Voice broadcasting service allows you easily to instantly send interactive phone calls easily. And you can manage the entire process directly from the web.

Benefits or key features of voice broadcasting

Message Personalization with text-To-Speech:-

You can customize your voice broadcasting for each recipient via having the text-to-speech feature, insert their name, organization, account balance, or other information you need in the voice notification and so on.

Interaction with IVR: –

Use outbound IVR to add an interactive capability to your voice notifications to gather information or tailor specific messages based totally on responses.

Consistency: –

Calling the individuals manually cannot be consistent. The human effort behind such calls asks for the investment of time and money. Voice broadcasting service gives the customer, a consistency of broadcasting to many.

Personalized Messages: –

Voice messages are given more importance and it also becomes easier for the listener to listen and understand than read a long mail and get the meaningful points out of it.

Get real-Time Reporting: –

You don’t need to wait to receive reports from an account manager. You can access real-time voice notification reports on your voice campaigns online whenever you want, as compared to other services.

Cost Effectiveness: –

The cost-effectiveness of voice broadcasting service is one of the most useful features as they help to get connected with the customers without any separate special setup. It has less cost as compared to other services.

Best voice Broadcasting service provider in India: –

If you want to use voice broadcasting service for your business with the advanced features, you can depend on Telcob services. Telcob is leading voice broadcasting service provider in India. It is providing best services because it is having latest features and offers. The cost of telcob’s voice broadcasting service is less, as compared to other service providers. You can try its demo by visiting its official website named “telcob.com”.

It is providing other voice broadcasting services. These services like personalized messages, leaving messages to the customers, campaign scheduling, and campaign management too.

Telcob Voice broadcasting service phone software manages a huge database of your phone and digitalized messages too. These computers can simultaneously deliver thousands of phone messages by using VOIP, analog or digital telephony components. Hence Telcob services are far better as compared to other service providers.voice broadcasting services

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Mobile Marketing

Missed Call Alert Service : An Automated Cloud Based Application

February 13, 2018

 

Mobile phones have become a multifaceted device and different dimensions are added to it offering Value Added Services. One such VAS, facilitating call management is Missed call alert.

That allows operators to prepare the customers with an easy to use call log and notification system. This, in turn increases their day-to-day call efficiency.

The missed call alert service uses SMS to inform the receiver about the calls missed whilst they were not reachable, as well as to inform the calling party of the availability of the called party when they are reachable.

Best Missed call alert service provider : –

TELCOB is a cloud-based telephony service provider, that offers you an opportunity to make fast lead era through Missed Call Alert Service, which incorporates different intense components in it.

It enables you to get the real time notifications of all calls on your phone number. You can’t see any important call we inform you through our missed call alert service and you can get in touch too.

First of all we are best in our services and also we never dissatisfy our clients because of our missed call alert service although Telcob is one of the leading company who provides missed call alert service and help customers in solving their problems too.

Hence this service motivates you to set up an expert and client driven methods in the business sector. By giving your clients the solace and adaptability to put a missed call service your number and get back to in a split second. It seems like we are best in our services.

There are many companies but from those companies almost we are in the to best companies. Some companies try to provide same services like us but It seems like they can’t provide.

Missed Call Alert

Advantages Of Missed Call Alert Services : –

  1. A unique national number.
  2. Free call for customers.
  3. Automatic disconnection after one ring.
  4. Easy to integrate with existing systems.
  5. Better response from callers.
  6. Auto reply through multiple response option – SMS, Call Back.
  7. Detailed reports & accurate analysis of campaign response.
  8. Missed Call details through instant SMS or mail alert.

The concept of missed calls has redefined the usage of telephones over the past decade.

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